Watermarking in a Consumer Device
Watermarking of B2C content is straightforward and highly scalable when the watermarking engine is deployed inside a set-top box or Smart TV. While the notion of deploying such software may seem daunting, it is in fact made achievable through NexGuard’s unmatched partner ecosystem. By combining forces with the leading manufacturers of chipsets for set-tops and TVs, the addition of watermarking in the home is a reality.
No Video Preparation Needed
In a device-based implementation, the watermark is inserted as part of the video output chain. This means that no special preparation of the video content is required before or during transmission. It also means that any video being played by that device can be watermarked, regardless of its source.
Regardless of output resolution, NexGuard’s forensic watermark remains imperceptible and very robust. This means 480, 1080p, UHD and even HDR video are compatible.
Studios are mandating forensic watermarking for delivery of 4K and early-release content. With NexGuard-equipped devices in your customer ecosystem, this is no problem.
Accelerate the rollout of 4K VOD services to your customers by partnering with Smart TV vendors offering watermarking in the device.
Because the watermark is added to the video before output, it addresses all forms of capture, including
Camcording from the screen
HDMI (even if HDCP is cracked)
Analog video outputs
Protect Live Sports Revenue
Incremental revenue from Live Sports subscriptions and Pay-per-View is jeopardized by the rise of online streaming piracy. When watermarked, however, these streams can be traced back to the original source and shut off, while the event is still happening.
Extremely Flexible Payload
Embed unique device ID or SmartCard ID in the watermark
Include model or software version info
No personally-identifiable information
Compatible with strictest privacy laws